LISTEN

Not everybody is built for a niche.

(i definitely wasn't)

If you’ve ever felt trapped in your own content strategy, or scared you’re starting to sound like a broken record, then it might be time for you to ditch the niche.

Creating content can be fun. It can also be simple. It’s time for a new era of content creation. 

Create,

Niche Vs. Layers

WAIT, DID YOU KNOW THERE’S A DIFFERENCE?

The Niche Approach

Content has to be relevant to a specific audience or topic

Can feel restrictive at times

Makes it difficult to rebrand or pivot down the line

The Layering Approach

Content can speak to several audiences at once

You’ll feel free to express yourself without being all over the place

Gives you room to grow and evolve as a creator

Creating content feels overwhelming or even daunting

You get bursts of motivation, but find it hard to stay consistent with posting

Constantly confused about what to post and what not to post

does this sound like you?

Finally feeling excited to create again

Showing up more consistently than ever because you feel so confident in your content 

Having total alignment between who you are AND THE CONTENT YOU'RE CREATING

imagine yourself ...

So if I ditch the niche,

will I still be able to

grow?

INTRODUCING OUR FLAGSHIP PROGRAM

The eBrand Creator College helps creators and business owners multiply their social media presence and market their business without feeling too salesy.

When you graduate from the Creator College, you’ll be showing up more consistently than ever, and you’ll have the numbers to show it.

For the

multi-passionate creator

THE eBRAND CREATOR COLLEGE

Are tired of being “stop and go” with your content, and ready to tap into something deeper than motivation alone

Want to be around like-minded creators who are committed to bossing up their content game too

Are ready to double down on one of our college majors and go from confused to consistent real quick

eBrand
Creator
College

The go-to community to boss up your content game!

who’s tired of being told to niche down.

Enroll in the college if you ...

hey! i'm erin

I started with 0 followers, just like you. 

And in one year, I grew to almost 100,000 YouTube subscribers in a corner of my parents’ home. But as my following was growing, I realized that my bank account wasn't. And in order to make that happen, I needed to start a business, which I had no idea how to do.

I trial-and-errored my way to understanding how the business side of content creation works, so that aspiring creators-turned-CEOs wouldn’t have to. And now, if I stop creating, the money won’t stop growing. 

''

MY STRATEGY CALL WITH ERIN WAS ABSOLUTELY AMAZING!

 I went into the call seeking clarity/direction and by the time it ended I had a starting blueprint for my brand.

-Cecily Dionne

I had a true breakthrough after speaking with Erin on our strategy call!

I am more than grateful for her advice and direction! Thank you Erin! You are awesome.

-Cortney Lee

MY EOD STRATEGY CALL WAS GREAT!

In one hour, Erin was able to help me take all of my ideas and properly focus them to begin building the brand that I desire!

- Monique Albritton

Erin is both friendly and professional and offered immediate feedback about our Instagram and website.

Getting her expert eye on our product and platform, listening to our ideas and getting her honest approval or alternative suggestions was invaluable. Booking a call is the best way to take advantage of Erin's expertise. You won't regret it!

- Stephanie Bing

PRAISE FOR ERIN

PRAISE FOR ERIN

join my

fam!

YouTube

Indulge in a weekly dose of 
branding and business-building videos featuring yours truly! 

ON DEMAND

tune in

OF OVER 400K bosses!

TOP 3?

what's your

Don’t you hate writing long to-do lists that never get accomplished? Trust me - I know the struggle. That’s why I created my Top 3™ System, where I only focus on achieving three goals a day rather than burn myself out trying to get everything checked off my to-do list.

This catapulted into an entire movement on social media, inspiring me to create the Top 3™ Notebook: a daily goal guide for retiring procrastinators like me who are looking to take the pressure off productivity so they can crush their goals with confidence. You don’t have to do the most to be productive — just do what MATTERS.

LEt’s turn your business and branding goals into daily actionable steps!

GET YOUR TOP 3 NOTEBOOK!